Deep Links from One App to Another

Asked on June 17, 2016 in Mobile Growth General.

Can deep links be used to link content from one app to another? Just starting to learn about deep links and wasn’t sure if it’s just for web to app links.

Punchbowl — Marketer
1 Answer(s)
Answered on June 18, 2016.

Absolutely possible! This is actually the flow implemented by our partners Yummly and Instacart, which you can read about in this case study.

You do need to have some affiliation with the other app (meaning you can’t just start deep linking into any app you choose), because code changes will be necessary on both the sending and the receiving end.  However, this is fairly simple to implement. Essentially all you would be doing is setting up a Branch key for App A and then creating links using that key from within App B.

Let me know if you want additional details!

Branch — Developer