Your Mobile Marketing ‘Checklist’

Viewed 800 times Updated on July 21, 2017 in Marketing/ Product Management
Appboy — Marketer
1 800 on August 11, 2016

Hi all,

Thought this article could be really useful to the mobile marketers here, especially those who work with MMA platforms to automate and optimize their mobile engagement. Complete with templates, guides, how-tos and more: ‘The Definitive Checklist for Any Mobile Marketing Campaign.’

Is there anything missing on the list? What do you find are your most vital tasks while prepping, launching and then optimizing your mobile campaigns?

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  • donte
ASOTOP1 — Other
0 on July 21, 2017

Hi your article is really helpful. Here I want to add several points to do mobile app market.

  • Create a eye-catching title

App title is the first thing users will have a look at. Create a eye-catching title to attractive users download your app. But remember that the title should not be too long, put the keywords in the subtitle to help user search easier.


  • Create an attractive  icon that stands out from the rest

People some time pay more attention on visual aspect when meet something. Some an attractive icon is also very important for app download rates. If user like your app icon, they want to download your app and try if it is an interesting app.


  • Use relevant keywords to help increase download

Choosing relevant keywords is very important. Imagine that you choose a keywords from an social app, and add it to the game app, this absolutely will not have good results. So find the keywords fit for your app. Using right keywords can greatly improve the download.


  • Get more positive app reviews

Encourage users to review your app, as higher rating attracts users. But it is difficult to let users lead positive reviews for you. So you can buy app reviews from reliable companies. This is because app reviews is one of the important parts of boost app store rankings. More positive reviews you get, more download your app will get, and then boost your app store ranking. Data show that more than 70% users will have a look at the reviews and ratings before they download the app. So get more app reviews, especially the positive reviews is very important.


  • Make your app free

This can attract more users compared to paid apps. If your app is a paid one, you can choose some days to make it free to all users, this will attract lots of users.


  • Promote your app with a social page

Create some social accounts, write some interesting things about your app, or the process of creating your app. Using the advantages of social media, attract loyal fans and interact with them frequently.


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