Mobile Growth Awards Logo

Most Innovative Mobile Campaigns of 2020.

Presented by

Branch logo
The 2020 Mobile Growth Awards recognizes leaders and evangelists driving growth on Mobile.

Key Dates

  • Entry deadline: Friday, 11th December 2020 at midnight
  • Please note the entry deadline, this date is final and there will be no extensions provided.
  • Awards presentation ceremony: Thursday, 28th January 2021
Start New Entry
Best Mobile Viral Campaign

This award is open for entries that recognize one of this year's most viral mobile marketing campaigns.

Judged by:

Adam Lovallo

Adam Lovallo

Co-Founder @ Grow.co

Ethan Smith

Ethan Smith

CEO @ Graphite

Jayne Peressini

Jayne Peressini

Senior Director of Mobile Marketing @ Electronic Arts

Best Overall Growth Campaign

This award is open for entries that have created new and innovative channels, techniques, tactics, or strategies to increase mobile growth over the past year.

Judged by:

Claus Enevoldsen

Claus Enevoldsen

VP of Growth and BD @ Flipboard

Damien Coullon

Damien Coullon

Head of Growth @ LinkedIn

Nick Candler

Nick Candler

Senior User Acquisition Manager @ Calm

Best Phygital Experience

This award is open for entries that have transformed traditional offline marketing by blending the best of physical and digital to improve the consumer journey.

Judged by:

Francisca Hawkins

Francisca Hawkins

VP of Digital Product @ Philz Coffee

Mar Hershenson

Mar Hershenson

Managing Partner @ Pear VC

Umesh Sripad

Umesh Sripad

Chief Digital Officer @ IKEA USA

Best Covid Adaptation

This award is open for entries that highlight a feature or campaign designed to adapt to changing consumer needs during COVID.

Judged by:

David Shein

David Shein

Director of Product @ Instacart

Sheila Joglekar Vashee

Sheila Vashee

Partner @ Basis Set Ventures

Sheila Joglekar Vashee

Navin Madhavan

VP & GM of Growth @ InMobi

Best Covid Retention

This award is open for entries highlighting a campaign delivering an improvement in engagement and retention during COVID.

Judged by:

Meagen Eisenberg

Meagen Eisenberg

CMO @ TripActions

Sharad Sundaresan

Sharad Sundaresan

Head of Growth & Traffic @ Airbnb

Sharad Sundaresan

Ashok Lalla

Independent Digital Business Advisor

Best Digital Transformation

This award is open for entries that drove business innovation through digital transformation, resulting in increased engagement, user acquisition, or revenue.

Judged by:

Duke Tanson

Duke Tanson

Head of Digital & Acquisition Marketing @ Boohoo.com

Jeffrey Paine

Jeffrey Paine

Managing Partner @ Golden Gate Ventures

Jérôme Bouteiller

Jérôme Bouteiller

Journalist @ Mobile Marketing Association

Best Mobile Innovation

This award is open for entries that recognize creative thinking and outstanding innovation on mobile.

Judged by:

Ilya Brown

Ilya Brown

Head of Product, Brands @ Twitter

Liesel Kipp

Liesel Kipp

Product & Design @ Discovery, Inc.

Liesel Kipp

Jaspreet Bindra

Founder @ The Tech Whisperer Ltd and Digital Matters UK

Best Onboarding or Activation

This award is open for entries highlighting a highly successful mobile onboarding activation campaign.

Judged by:

Daniel Armstrong

Daniel Armstrong

GM @ Playside Studios

Grant Cohen

Grant Cohen

Global Head of Endemic Media @ Roku

Jason Elk

Jason Elk

Head of Audience Acquisition & Retention @ 9Now

What Award Winners Receive

Mobile Growth speakers
Industry Recognition icon

Industry Recognition

Winners will be recognized by a panel of industry experts and will be featured across Branch’s blog, social media channels, and media outreach.

Speaking Opportunity at the Award Gala icon

Speaking Opportunity at the Award Gala

Winners will have the opportunity to share their mobile growth story at the Award Gala in 2021.

A Mobile Growth Media Kit icon

A Mobile Growth Media Kit

Including LinkedIn badges, Zoom backgrounds, and a blog spotlight.

Award Packages icon

Award Packages

The perfect way to celebrate your Mobile Growth win.

Judging Criteria

Companies or campaigns that have clearly demonstrated growth over the past 12 months. Entries should include metrics around KPIs, creative assets, links to the work, or campaigns. Judges will also consider the presentation and clarity of each submission. All entries should relate to business conducted over the past year.

Each submission will be scored based on the following criteria:

  • Creativity
  • Innovative thinking
  • Consumer valued
  • Results related to KPIs

Judging Process

Phase 1 - Nomination
Phase 2 - Application + Interview
Phase 3 - Judges meet to discuss entries and agree on the category winner
Start New Entry