Mobile Growth Awards Logo

Most Innovative Mobile Campaigns of 2022.

Presented by

Branch logo

We're excited to announce that the 2022 Mobile Growth Awards call for entries is now open.

Submission deadline is Friday, October 28 11:59 PM PST

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This Years Categories

Best Mobile Viral Campaign

This award is open for entries that have created new and innovative channels, techniques, tactics, or strategies to increase mobile growth over the past year.

Judged by:

Adam Lovallo
Alice Moncrieff

Head of Product @ Coles Supermarkets Australia Pty Ltd

Adam Lovallo
Lina Cabai

Head of Marketing @ Country Road

Winner:

Adam Lovallo
TBD

Title @ Company

Finalists:

Adam Lovallo
TBD

Title @ Company

Ethan Smith

TBD

Title @ Company

Best Mobile Viral Campaign

This award is open for entries highlighting a campaign delivering the best retention campaign on mobile.

Judged by:

Adam Lovallo
Chris Bettin

Senior Group Manager, Mobile @ Zillow

Winner:

Adam Lovallo
TBD

Title @ Company

Finalists:

Adam Lovallo
TBD

Title @ Company

Ethan Smith

TBD

Title @ Company

Best Mobile Viral Campaign

This award is open for entries highlighting a highly successful app adoption campaign.

Judged by:

Adam Lovallo
Mariana Kuiken

Growth Marketing Lead @ Zalando

Winner:

Adam Lovallo
TBD

Title @ Company

Finalists:

Adam Lovallo
TBD

Title @ Company

Ethan Smith

TBD

Title @ Company

Best Mobile Viral Campaign

This award is open for entires highlighting a highly successful influencer marketing campaign that drove app adoption and increased app engagement.

Judged by:

Adam Lovallo
May Chin

Principal Product Manager - Growth, Experimentation & Analytics @ Zalora Group

Winner:

Adam Lovallo
TBD

Title @ Company

Finalists:

Adam Lovallo
TBD

Title @ Company

Ethan Smith

TBD

Title @ Company

Best Mobile Viral Campaign

This award honors the most effective organic promotion strategic and marketing campaigns across social to drive app acquisition, engagement, and retention. 

Judged by:

Adam Lovallo
Ben Weiss

VP of Product Management @ Hyatt

Winner:

Adam Lovallo
TBD

Title @ Company

Finalists:

Adam Lovallo
TBD

Title @ Company

Ethan Smith

TBD

Title @ Company

Best Mobile Viral Campaign

This award is open for entries that have transformed traditional offline marketing by delivering a world-class QR code experience.

Judged by:

Adam Lovallo
Erin McFarland

Managing Director, Customer Acquisition and Marketing Platforms @ JP Morgan Chase

Winner:

Adam Lovallo
TBD

Title @ Company

Finalists:

Adam Lovallo
TBD

Title @ Company

Ethan Smith

TBD

Title @ Company

Best Mobile Viral Campaign

This award is open for entries that have increased app adoption and engagement through best in-class referral campaigns.

Judged by:

Adam Lovallo
Anthony Scarpaci

Sr. Director, Growth @ Acorns

Winner:

Adam Lovallo
TBD

Title @ Company

Finalists:

Adam Lovallo
TBD

Title @ Company

Ethan Smith

TBD

Title @ Company

Best Mobile Viral Campaign

This award is open for entries highlighting a successful campaign that used first party data to deliver a personalized end to end experience for customers.

Judged by:

Adam Lovallo
Mohammed Ogaily

VP Product @ Anghami

Winner:

Adam Lovallo
TBD

Title @ Company

Finalists:

Adam Lovallo
TBD

Title @ Company

Ethan Smith

TBD

Title @ Company

The 2022 Mobile Growth Awards call for entries is now open.

Submission deadline is Friday, October 28 11:59 PM PST

START NEW ENTRY

What Award Winners Receive

Mobile Growth speakers
Industry Recognition icon

Industry Recognition

Winners will be recognized by a panel of industry experts and will be featured across Branch’s blog, social media channels, and media outreach.

A Mobile Growth Media Kit icon

A Mobile Growth Media Kit

Including LinkedIn badges, Zoom backgrounds, and a blog spotlight.

Award Packages icon

Award Packages

The perfect way to celebrate your Mobile Growth win.

Judging Criteria

Companies or campaigns that have clearly demonstrated growth over the past 12 months. Entries should include metrics around KPIs, creative assets, links to the work, or campaigns. Judges will also consider the presentation and clarity of each submission. All entries should relate to business conducted over the past year.

Each submission will be scored based on the following criteria:

  • Creativity
  • Innovative thinking
  • Consumer valued
  • Results related to KPIs

Judging Process

Phase 1: Submit Application
Phase 2: Follow Up Interview (if needed)
Phase 3: Judges meet to discuss entries and agree on the category winner

Learn how mobile innovators at leading brands were able to drive growth in 2021

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